Flavor and Wellness

Beer

3 articles

A close-up of a vibrant, artisanal cocktail on a bar counter, with a subtle backdrop of craft beer bottles, symbolizing the changing landscape of beverage consumption.
Drinks

Cocktail Culture's Resurgence Challenges Beer's Dominance

In 2023, ready-to-drink (RTD) cocktails outsold craft beer in several key urban markets for the first time in decades.

Daniel Moretti·July 20, 2026
A visual representation of US alcohol market shift, with elegant spirits outshining traditional beer in terms of revenue.
Drinks

US alcohol: Spirits revenue forecast to surpass beer by 2025

For the first time in modern history, Americans are projected to spend more money on spirits than on beer by 2025.

Daniel Moretti·July 7, 2026
Diverse group of young adults socializing and enjoying Modelo beer in a lively urban environment at dusk, showcasing the brand's appeal to a younger demographic.
Food

Modelo's New Strategy Aims to Capture Younger Beer Drinkers

In January, Modelo launched a nonalcoholic chelada, only to follow it months later with high-alcohol varieties exceeding 8% ABV, a bold strategic move.

Isabella Cortez·June 24, 2026