Market Expansion
4 articles

Drinks
Molson Coors Buys Atomic Brands, Expanding Ready-to-Drink Cocktail Market
Molson Coors just spent $275 million to acquire Atomic Brands, the maker of Monaco Cocktails, according to the Milwaukee Journal Sentinel .
Daniel Moretti·May 4, 2026

Brands
MEDASE Cocktails Secures Investment for Drinks Market Expansion
MEDASE Cocktails, a rising name in zero-proof and hemp-infused drinks, just slashed the price of its four-pack by 28% to $19.
Daniel Moretti·April 29, 2026

Drinks
Ready-to-drink cocktail market sees major expansion with new flavors
The Finnish Long Drink, a single ready-to-drink brand, more than tripled its sales since 2022, reaching 3.
Daniel Moretti·April 14, 2026

Brands
Molson Coors Acquires Atomic Brands, Expanding RTD Cocktail Portfolio
Molson Coors Beverage Company has completed its acquisition of Atomic Brands Inc., a strategic move that immediately elevates the brewing giant into a top-five supplier in the booming ready-to-drink cocktail category.
Daniel Moretti·April 3, 2026