Beverage Industry
30 articles

The Expanding World of Ready-to-Drink Cocktails and Spritzers
In 2026, premixed cocktails, including spirits ready-to-drink (RTD) options, surged to $3.

Sazerac Launches Three New Canned Cocktails for RTD Market
Sazerac Co. just unleashed 16 new Stock Keeping Units (SKUs) into the domestic ready-to-drink market, signaling an intense push into the booming category. This extensive launch positions Sazerac aggre

Heineken Appoints Rafael Oliveira as New CEO
Heineken broke a century-old tradition by appointing Rafael Oliveira from JDE Peet's as its first-ever outsider CEO in 2026.

Hennessy Launches Ready-to-Drink Cognac Cocktails in Variety Bundle
Hennessy, a brand long associated with luxury cognac, has just launched a new line of ready-to-serve cocktails, including a 'Henny Rita' and 'Henny Iced Tea.

Nonalcoholic cocktails expand into sober-curious market
The U.S. no-alcohol market is projected to grow at an 18% volume compound annual rate through 2028, potentially reaching close to $5 billion by the end of the decade, according to learnbrands . Once a

Molson Coors bets on cheap beer to win younger drinkers
Molson Coors is not only reviving the higher-alcohol Keystone Ice this August but also launching Keystone Apple, a surprising move into flavored cheap beer.

Hotel bars embrace high-end mocktail trends, boosting sober-curious consumers
The global mocktails market, valued at USD 8.

June 2026 Trends Show Functional Beverages Leading Emerging Drink Market
In June 2026, supermarket chains are dedicating 20% more shelf space to functional drinks than traditional sodas, according to Grocery Dive Analytics.

Zero Proof Craft Cocktails Lead Mindful Consumption Trends
Online sales of low and no-alcohol beverages surged an astonishing 315%, significantly dwarfing the 26% increase observed in traditional alcoholic options.

Non-alcoholic drinks and canned cocktails grow in 2026 market trends
Offline Cocktails' owner, Refreshments Manufacturers of Iowa, is building a new 10,000 square-foot manufacturing facility in Adel, Iowa.

Food and beverage makers rethink investments amid modernization trends
In May 2025, manufacturing investments in the food and beverage sector hit a new low with just 48 projects announced, marking a profound shift in how the industry builds for the future.

Mezo Mezcal RTD Cocktails to Launch in 2026 at SoCal Whole Foods
Premium mezcal cocktails, once a niche bar offering, are set to be stocked in 2026 in 38 Whole Foods Market locations across Southern California.

Ritual Zero Proof Launches Non-Alcoholic RTD Cocktails
The non-alcoholic beverage category in the United States has exploded, growing its retail sales value by a staggering 31% CAGR over the past five years, according to Diageo .

Functional Beverages Market Booms: Targeted Wellness Drives Growth
The functional beverages market, valued at USD 168.

Diageo Launches 100ml Canned Cocktails in US Market
Facing a 15.4% drop in US spirits sales, Diageo has launched a new range of 100ml canned cocktails, including a 37.5% ABV Bulleit Old Fashioned, priced at US$4.99 per single can. This aggressive move

What Are Ethical Sourcing Principles in Food & Beverage?
73% of global consumers say they would definitely or probably change their consumption habits to reduce their environmental impact, according to Meegle .

Cold foam toppings trend transforms cocktail flavors and textures
A new wave of mixologists is ditching traditional garnishes, instead topping cocktails with airy cream cheese foam or vibrant strawberry cucumber foam, fundamentally changing how drinks are experience

Molson Coors Buys Atomic Brands, Expanding Ready-to-Drink Cocktail Market
Molson Coors just spent $275 million to acquire Atomic Brands, the maker of Monaco Cocktails, according to the Milwaukee Journal Sentinel .

Top 5 Sustainable Beverage Brands Leading the Eco-Conscious Movement
Despite 70% of consumers preferring eco-friendly products, only 30% can confidently identify a genuinely sustainable beverage brand from its packaging alone (Consumer Behavior Study).

How Brand Strategies for Innovation in Non-Alc Beverages Work
Despite a 10% annual growth rate, only 15% of new non-alcoholic beverages achieve sustained market presence beyond two years, reports Mintel .

Functional Beverages Market Surges Amid Shifting Consumer Tastes
U.S. sales of prebiotic and probiotic drinks more than tripled last year, while sales in the kombucha category rose 8%, according to AP News . This dramatic surge in niche health-focused beverages sig

MEDASE Cocktails Secures Investment for Drinks Market Expansion
MEDASE Cocktails, a rising name in zero-proof and hemp-infused drinks, just slashed the price of its four-pack by 28% to $19.

Non-Alcoholic Drinks Are Booming, Reshaping Social Drinking
The Wine Group, an alcohol industry giant, just acquired St.

RTD cocktail market expands, driven by premiumization trends
Actor Miles Teller recently sold his stake in The Long Drink Company for a reported $325 million ( The Hollywood Reporter ).

Functional Beverage Market Soars Amidst Strong Consumer Demand
Last year alone, U.S. sales of prebiotic and probiotic drinks more than tripled, contributing to a category so vast that NielsenIQ counted 53,000 unique products in the functional beverage market. Thi

Mark Anthony Group Acquires Finnish Long Drink Amid Market Growth
The Finnish Long Drink, which sold 2.

Why Snacktails Are Gaining Popularity on Bar Menus
Nearly half of all consumers, 42%, are 'very likely or likely' to try a mini cocktail on their next bar visit, indicating a significant change in drinking habits, according to NIQ .

Mark Anthony Group Buys Finnish Long Drink, Boosting RTD Market
The ready-to-drink (RTD) cocktails market is projected to nearly triple from USD 3.

What is Beverage Sustainability and Why Does Tap Water Matter?
A higher beverage sustainability score is obtained when consumers choose tap water, a finding that surpasses the environmental benefit of reducing consumption of even 'natural and packed fruit juice'

How Packaging Taxes Affect the Beverage Industry
Only about 2% of plastic packaging is currently recycled globally, revealing the immense gap between sustainability goals and current reality in the beverage industry.