Flavor and Wellness

Vodka

3 articles

Svedka Vodka Water bottles and a bowl of Magic Spoon Protein Oatmeal on a modern bar counter, representing new health-conscious beverage and food trends.
Trends

Svedka Vodka Water launches zero-carb drink, Magic Spoon adds protein

Svedka Vodka has launched a new transparent vodka water, boasting zero carbs, zero sugar, and no bubbles, signaling a significant shift in how brands approach 'healthy' alcoholic beverages, according

Isabella Cortez·June 13, 2026
A diverse group of people happily toasting with various colorful ready-to-drink cocktails, symbolizing the growing popularity of RTDs over traditional spirits.
Drinks

Ready-to-drink cocktails now exceed vodka market value

Last year, the ready-to-drink (RTD) cocktail category quietly surpassed vodka in global market value.

Daniel Moretti·June 6, 2026
A visually appealing image showcasing Vodkade's new line of sugar-free, electrolyte-infused vodka cocktails in their distinctive, colorful cans, appealing to health-conscious consumers.
Brands

St. Louis-Based Vodkade Launches Sugar-Free Vodka Cocktails

St. Louis-based Vodkade has launched a new line of sugar-free, sports drink-inspired vodka cocktails, entering the expanding ready-to-drink market. These innovative beverages are formulated with electrolytes and contain no sugar or carbohydrates, appealing to health-conscious consumers.

Daniel Moretti·April 9, 2026