Cocktail Trends
5 articles

Hugo Spritz Searches Surge 1,121% As It Challenges Aperol's Reign
Yelp reported a staggering 1,121% increase in searches for 'Hugo Spritz' compared to the previous year.

Summer Canned Cocktail Trends Spark Premiumization and Novelty
Searches for 'soft-serve margarita' on Yelp surged by an astonishing 39,667% year-over-year, according to The Food Institute .

Major Cities Showcase Emerging Craft Cocktail Trends
In Phoenix, "The Little Woody" opened last month, featuring cocktails infused with local prickly pear and mesquite, according to Phoenix New Times .

Ready-to-drink cocktails elevate spring entertaining in 2026
While total U.S. alcohol sales dropped by 2.4% in early 2026, prepared cocktails defied the trend, surging by 4.7% year-over-year, signaling a dramatic shift in how Americans drink. The four weeks end

Spritz-Style Drinks See Rising Popularity on Spring Menus
As warm weather returns, spritz-style drinks are taking over patios and social gatherings. We explore the data-backed trend and the innovative new brands shaking up the classic cocktail.