Daniel Moretti

Drinks & Brands Writer

Daniel Moretti is a Drinks & Brands Writer at Flavor and Wellness, where he covers the rapidly evolving landscape of beverages, consumer products, and emerging industry trends. His coverage focuses on analyzing the market to uncover innovative functional beverages and wellness-focused brands. By delivering expert-backed insights, Daniel helps readers make informed decisions about their beverage choices and overall lifestyle. He approaches each story with a dedication to dissecting product innovations and highlighting the latest developments in the wellness space.

Expertise

drinksbrandsemerging trendsfunctional beveragesconsumer productsmarket analysis

Coverage Areas

Drinks
Brands

Latest Articles

Young adults enjoying cocktails at a trendy bar, illustrating Gen Z's surprising alcohol consumption rates.
Drinks

Gen Z's 74% Drinking Rate Reshapes Bar Menus and Home Stock

Despite widespread assumptions of a 'sober generation,' 74% of Gen Zers have consumed alcohol in the past six months, a rate now on par with the total adult population.

Aug 16, 2026 · 5 min read

A sophisticated bar cart display with Seedlip non-alcoholic spirit, artisanal mixers, fresh garnishes, and elegant glassware, representing the best in alcohol-free beverages.
Brands

Top 2 Innovative Alcohol-Free Spirits and Mixers to Try Now

Seedlip Non-Alcoholic Spirit was crowned the best overall nonalcoholic spirit by Liquor , a publication traditionally focused on alcoholic beverages.

Aug 16, 2026 · 4 min read

A single drop of potent peppermint essential oil falling into a glass of water, symbolizing its concentrated nature and potential for flavor.
Drinks

Food-Grade Essential Oils: What 'Safe' Really Means

Despite being labeled 'food-grade' and 'Generally Recognized As Safe' (GRAS) by the FDA, a single drop of peppermint essential oil can be equivalent to 28 cups of peppermint tea.

Aug 15, 2026 · 3 min read

A modern bartender expertly prepares a revitalized Grasshopper cocktail in a chic bar setting, showcasing the resurgence of classic drinks with contemporary flair.
Drinks

Bartenders Revive Classic Cocktails with Modern Twists in 2026

The Grasshopper cocktail, once a forgotten after-dinner mint, is now being reimagined with bitter Fernet Branca Menta and even transformed into non-alcoholic ice cream.

Aug 14, 2026 · 3 min read

A farmer practicing regenerative agriculture in a healthy field, with a sustainable food processing facility in the background, highlighting the link between farming and eco-friendly food brands.
Brands

What are regenerative agriculture benefits for sustainable food brands?

By 2050, regenerative annual cropping could reduce or sequester 14.

Aug 12, 2026 · 3 min read

A skilled bartender in a sophisticated bar setting creates a visually stunning, innovative cocktail with unique ingredients and a touch of theatrical flair.
Drinks

Bartenders Craft Bold New Cocktails with Unique Ingredients

This summer, a 'Coke Float 2.

Aug 12, 2026 · 3 min read

Diverse group of people enjoying colorful non-alcoholic drinks in a stylish, modern bar setting, highlighting a shift towards wellness.
Trends

Wellness Trends Drive Growth in Alcohol Alternatives

Only 54% of U.S. adults reported drinking in 2025, marking the lowest rate in Gallup's nearly 90-year record, according to the Miami Herald . This significant decline reflects a broader societal shift

Aug 12, 2026 · 3 min read

Farmer examining a food product label, with consumers in a marketplace making thoughtful purchasing decisions, symbolizing ethical sourcing and transparency.
Brands

How Do Ethical Sourcing Certifications Work for Food Brands?

The additional money Edeka earned for its 'Our home – act fairly' milk, earmarked for farmers, has not reached them, according to café libertad .

Aug 11, 2026 · 5 min read

Great Lakes Brewing Company's new aSPLASH Crafted Citrus Long Drink canned cocktail, showcasing its branding and appealing design.
Drinks

Great Lakes Brewing Co. Launches Canned Cocktail in Select Markets

Great Lakes Brewing Company, a name synonymous with craft beer, is launching its first canned cocktail, aSPLASH Crafted Citrus Long Drink, but it won't be available in its home state of Ohio until Aug

Aug 11, 2026 · 3 min read

A hand selecting a premium spirits-based ready-to-drink can from a bar shelf, symbolizing the shift in consumer preference over malt seltzers.
Trends

Spirits RTDs Outsell Malt Seltzers Amidst Billion-Dollar Boom

Spirits-based ready-to-drink beverages have surged by 32.

Aug 11, 2026 · 4 min read

A modern kitchen counter showcasing an array of sustainable food storage solutions, including glass jars, stainless steel containers, and bamboo lids, filled with fresh ingredients.
Brands

Understanding Sustainable Food Storage for 2026

Plastic food containers are not totally inert and can leach varying levels of metals and chemicals into the foods they store, especially when subjected to elevated temperatures, according to PMC .

Aug 11, 2026 · 5 min read

A sophisticated bartender in 2026 preparing a classic tequila cocktail with fresh ingredients and elegant glassware in a refined bar setting.
Drinks

5 Classic Tequila Cocktails to Rediscover in 2026

In 1937, the Matador cocktail debuted as an equal-parts blend of tequila, orange Curaçao, and French vermouth, a sophisticated, spirit-forward drink documented in the Café Royal Cocktail Book, accordi

Aug 10, 2026 · 4 min read

A Hugo Spritz cocktail in the foreground, with an Aperol Spritz in the background, set against a bright, summery outdoor bar scene in the UK.
Drinks

Hugo Spritz Poised to Overtake Aperol in UK Summer Drinks

In Great Britain, sales of the Hugo Spritz soared by 196% in the three months to the end of June, signaling a major shift in summer drink preferences, according to Theguardian .

Aug 9, 2026 · 2 min read

A visually stunning, vibrantly colored cocktail with intricate garnish, showcasing the importance of color in modern mixology.
Trends

Why Color-Centric Cocktails Rival Traditional Tastes

Before a single drop touches the tongue, a cocktail's vibrant hue or subtle shade has already set a powerful expectation, stirring anticipation for the taste to come.

Aug 9, 2026 · 3 min read

A home cook thoughtfully choosing fresh, ethically sourced ingredients in a sunlit kitchen, surrounded by vibrant produce.
Brands

Leading Ethical Sourcing Brands for Home Cooks

80% of home cooks express a desire to purchase ethically sourced ingredients, yet only 30% feel confident identifying truly ethical brands, according to Consumer Survey 2023.

Aug 8, 2026 · 5 min read

A visually appealing bottle of adaptogen-infused beverage with subtle botanical elements, set against a backdrop hinting at scientific research and wellness.
Drinks

What are adaptogenic ingredients in beverages and what's the evidence?

In a 2024 study, 14 young adults consumed 1 gram of Cordyceps before high-intensity interval exercise.

Aug 7, 2026 · 4 min read

A bartender expertly prepares a spicy guava margarita, showcasing the growing trend of heat and savory flavors in modern cocktails.
Drinks

Bartenders Embrace Spicy Savory Cocktail Trends with New Ingredients

At Salty Flame, the Spicy Guava Margarita, crafted with Don Julio tequila and spicy agave syrup, exemplifies a major shift: consumers now actively seek heat over sweetness in their cocktails.

Aug 7, 2026 · 2 min read

Australian farmer inspecting ethically sourced produce in a sunlit field, representing sustainable food brands and responsible agriculture.
Brands

Sustainable Food Brands: A Guide to Ethical Sourcing

In Australia, nearly four in ten packaged food products boast a sustainability claim.

Aug 7, 2026 · 5 min read

A mystical forest clearing with glowing adaptogenic herbs and roots, symbolizing natural stress relief and rejuvenation.
Drinks

What Are Adaptogens and Why Do They Help Reduce Stress?

Studies on adaptogens reveal they possess a surprising range of activities including neuroprotective, anti-fatigue, antidepressive, anxiolytic, nootropic, and CNS stimulating effects, according to a 2

Aug 6, 2026 · 3 min read

Split image contrasting a healthy farm with a polluting factory, symbolizing greenwashing in the food and wellness industry.
Brands

Understanding Greenwashing in Food and Wellness

In 2023, the 'Food & Drug Retail' industry saw its percentage of reputational laundering mentions more than triple, according to Sesamm .

Aug 5, 2026 · 4 min read