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Daniel Moretti

Drinks & Brands Writer

Daniel Moretti is a Drinks & Brands Writer at Flavor and Wellness, where he covers the ever-evolving landscape of beverages and consumer brands. Prior to joining Flavor and Wellness, Daniel contributed to "The Modern Palate" magazine, where he developed a reputation for spotting emerging trends before they hit the mainstream. His investigative piece on the rise of functional beverages earned him a nomination for the prestigious "Golden Sip" award. When he's not dissecting the latest beverage innovations, Daniel can be found experimenting with new cocktail recipes or exploring local craft breweries.

Expertise

drinksbrandsemerging trendsfunctional beveragesconsumer productsmarket analysis

Coverage Areas

Drinks
Brands

Latest Articles

A bright, modern kitchen scene showcasing fresh ingredients and transparently labeled food products, symbolizing the clean label movement.
Brands

What is the clean label movement and why does it matter?

In 2017, clean label milk and dairy alternatives captured a staggering 90% of sales within their category, fundamentally reshaping consumer expectations for everyday products.

May 14, 2026 · 5 min read

A close-up shot of a freshly poured Tamarind Margarita from Mission Craft Cocktails, garnished with a chili salt rim and a lime wedge, ready for enjoyment.
Drinks

Mission Craft Cocktails Launches Tamarind Margarita for RTD Market

Mission Craft Cocktails, a company that has already funded 1,259,222 meals, just launched a new Tamarind Margarita, blending sweet, spicy, and tangy notes with a commitment to feed 2 million by year-e

May 14, 2026 · 2 min read

A futuristic bar scene in 2026, highlighting the rise of ready-to-drink cocktails alongside traditional mixology.
Brands

Ready-to-drink cocktails challenge mixology and craft in 2026

In 2023, a single major grocery chain reported selling more ready-to-drink Old Fashioneds than all the craft cocktail bars in its city combined, signaling a profound shift in how consumers access soph

May 14, 2026 · 5 min read

An elaborate cocktail being prepared with tableside smoke infusion in a luxurious, dimly lit bar setting.
Drinks

Top 5 Unique Cocktail Bars You Must Visit

At 'The Alchemist's Den' in London, a single cocktail might involve a tableside smoke infusion, a custom-designed ceramic vessel, and an ingredient foraged from the Amazon rainforest, costing upwards

May 14, 2026 · 6 min read

Business professionals in a modern boardroom discussing B Corp certification, with a subtle B Corp logo and a financial graph indicating initial challenges and future growth.
Brands

B Corp Certification: Standards, Benefits, and Financial Impact

Companies pay up to $45,000 and answer over 200 questions to become B Corp certified, yet in the short term, this commitment can actually hurt their financial performance.

May 14, 2026 · 9 min read

A trendy cocktail bar where visually appealing, colorful drinks inspired by viral trends are being served and photographed by patrons.
Drinks

America's Cocktail Preferences Shift Amid Viral Trends

In the week following Starbucks' launch of its new Tie-Dye Frappuccino, searches for 'tie-dye cocktail recipes' on Pinterest surged by 300%.

May 13, 2026 · 3 min read

Family happily using the Ninja SLUSHI machine to make colorful frozen drinks in a bright, modern kitchen on a sunny day.
Brands

Walmart's Ninja SLUSHI Machine Sees Sales Surge Amid High Interest

Over 2,000 units of the Ninja SLUSHi Frozen Drink & Slushie Machine were purchased in the past week, according to Amazon .

May 13, 2026 · 3 min read

Friends toasting with colorful non-alcoholic ready-to-drink cocktails from Ritual Zero Proof at a sunny outdoor gathering.
Drinks

Ritual Zero Proof Launches Non-Alcoholic RTD Cocktails

The non-alcoholic beverage category in the United States has exploded, growing its retail sales value by a staggering 31% CAGR over the past five years, according to Diageo .

May 12, 2026 · 3 min read

Assortment of Ritual Zero Proof's new ready-to-drink non-alcoholic canned cocktails displayed elegantly on a bar, ready for enjoyment.
Drinks

Ritual Zero Proof Launches Ready-to-Drink Non-Alcoholic Cocktails

Just weeks after Diageo paid $23 million to fully acquire Ritual Zero Proof, the non-alcoholic spirit brand, already number one in the US, is launching three new ready-to-drink canned cocktails.

May 12, 2026 · 3 min read

A group of diverse friends happily clinking glasses filled with colorful non-alcoholic canned cocktails on a sunny summer day.
Drinks

Top 3 Best Non-Alcoholic Canned Cocktails for Summer

Blind Tiger's Southside Mojito tastes so much like real mint, with a lime that is sharp without being sour, you might forget it's alcohol-free, according to Washingtonpost .

May 12, 2026 · 4 min read

A split image contrasting a healthy farm with a polluted industrial scene, highlighting the confusion consumers face with food sustainability claims on supermarket shelves.
Brands

Finding True Sustainable Sourcing Certifications for Food

In Australian supermarkets, products in the meat and confectionery categories carrying 'environmental claims' actually had significantly higher emissions than those without any such claims, according

May 12, 2026 · 5 min read

A hand placing a food product into eco-friendly packaging at a vibrant market stall, symbolizing sustainable food brands.
Brands

Decoding Ethical Sourcing & Eco-Packaging for Food Brands

To earn a B Corp certification, a business must answer 300 questions spanning labor, environment, ethics, governance, and social initiatives.

May 11, 2026 · 4 min read

A sophisticated cocktail featuring global ingredients and a regional garnish, representing the 2026 blend of international and local mixology trends.
Drinks

2026 cocktail trends blend global flavors with regional twists

Thomas Pélissier of Le Clocher Penché in Québec recently won the 2026 MICHELIN Guide Québec Exceptional Cocktails Award, marking a new era for regional mixology.

May 11, 2026 · 3 min read

Close-up of a fizzy cocktail being poured, showcasing the dramatic rise of bubbles and the precision of bar equipment.
Drinks

How Do Carbonation Principles Create Bubbly Cocktails?

At Lullaby, a New York City bar, perfecting a draft cocktail with the fizziness of a freshly opened soda can took nearly two years of trial and error, including battles with overflowing kegs.

May 10, 2026 · 3 min read

A sophisticated cocktail being prepared with a subtle hint of smoke, symbolizing the hidden dangers of intentional ingredients.
Drinks

The Hidden Dangers of Intentional Cocktail Ingredients

Bartenders and consumers have reported becoming seriously ill from small quantities of tobacco-infused cocktails, a method that delivers far more nicotine than smoking, according to kevinkos .

May 10, 2026 · 3 min read

European Union lawmakers in a tense negotiation, surrounded by glowing digital data streams and legal documents, finalizing the landmark AI Act.
Drinks

EU Lawmakers Reach Provisional Deal on AI Regulations

After nearly 36 hours of intense negotiations, EU lawmakers reached a provisional agreement on the landmark AI Act, set to take effect in 2026.

May 10, 2026 · 3 min read

A sunlit farmer's market overflowing with fresh produce and artisanal foods, emphasizing local sourcing and antibiotic-free options.
Brands

Transparency in Food & Beverage Sourcing & Labeling

Despite being, on average, 87 percent more expensive, classic RWA (Raised Without Antibiotics) chicken products saw their market share nearly triple from 4% to 11% between 2012 and 2017, according to

May 10, 2026 · 5 min read

Assortment of premium 100ml canned cocktails, including a Bulleit Old Fashioned, displayed on a modern bar counter in the US.
Drinks

Diageo Launches 100ml Canned Cocktails in US Market

Facing a 15.4% drop in US spirits sales, Diageo has launched a new range of 100ml canned cocktails, including a 37.5% ABV Bulleit Old Fashioned, priced at US$4.99 per single can. This aggressive move

May 8, 2026 · 3 min read

A bustling marketplace showcasing ethically sourced food and beverage products with clear sustainability labels, emphasizing consumer choice and responsible production.
Brands

What Are Ethical Sourcing Principles in Food & Beverage?

73% of global consumers say they would definitely or probably change their consumption habits to reduce their environmental impact, according to Meegle .

May 8, 2026 · 6 min read

A bartender making a cocktail in a New York City bar, with a patron looking at the menu, symbolizing the impact of rising cocktail prices on consumer spending.
Drinks

Consumers Rethink Spending as Cocktail Prices Climb Higher

In New York City, signature cocktails now command upwards of $25, a price unthinkable just years ago.

May 8, 2026 · 3 min read