Drink Trends
7 articles
Bars Bring Back Cheaper Cocktails for Value-Conscious Drinkers
At Gus' Sip & Dip in Chicago, a 30-drink list of classic cocktails now costs just $12 each.
America's Cocktail Preferences Shift Amid Viral Trends
In the week following Starbucks' launch of its new Tie-Dye Frappuccino, searches for 'tie-dye cocktail recipes' on Pinterest surged by 300%.
Cold foam toppings trend transforms cocktail flavors and textures
A new wave of mixologists is ditching traditional garnishes, instead topping cocktails with airy cream cheese foam or vibrant strawberry cucumber foam, fundamentally changing how drinks are experience
Women-Led RTD Cocktail Brands Launch Innovative New Flavors
Women-led RTD cocktail brands are making waves with innovative new flavors and a commitment to quality. This movement reflects a significant shift in the ready-to-drink market, driven by evolving consumer demands.
Spritz-Style Drinks See Rising Popularity on Spring Menus
As warm weather returns, spritz-style drinks are taking over patios and social gatherings. We explore the data-backed trend and the innovative new brands shaking up the classic cocktail.
Fever-Tree Expands Pineapple Ginger Beer, Mojito Mix Nationwide
Premium mixer brand Fever-Tree is launching its Pineapple Ginger Beer and Mojito Mix nationwide this spring and summer. This expansion aims to meet growing consumer demand for tropical flavors and high-quality at-home cocktail solutions.
Cocktail Maximalism and Zero-Proof Drinks Shape Modern Bar Scene
The modern bar scene is being shaped by two powerful, opposing forces: the over-the-top indulgence of cocktail maximalism and the mindful sophistication of zero-proof beverages.