Health Claims
2 articles
Drinks
Functional Beverages: Market Growth, Claims & Consumer Reality
Neutonic, a company founded in 2023, rapidly became the top-selling energy drink on Amazon.
Daniel Moretti·August 24, 2026
Nutrition
Functional vs. Traditional Nutrition: Trends and Outlook
Developing a single functional food product can cost 5-10 times more than a traditional supplement, primarily due to rigorous clinical trials required to substantiate its specific health claims, accor
Ryan Patel·June 18, 2026