Sober Curious
11 articles
Charlotte embraces soft cocktails and zero-proof lifestyle
Charlotte's first dedicated zero-proof bottle shop, 'The Mindful Mixer,' opened last month in South End, reporting sales 50% above initial projections, according to The Mindful Mixer Owner .
Nonalcoholic cocktails expand into sober-curious market
The U.S. no-alcohol market is projected to grow at an 18% volume compound annual rate through 2028, potentially reaching close to $5 billion by the end of the decade, according to learnbrands . Once a
Hotel bars embrace high-end mocktail trends, boosting sober-curious consumers
The global mocktails market, valued at USD 8.
New Non-Alcoholic Cocktail Bars Cater to Mindful Drinking Trends
At Apothecary, a new Chicago lounge, seasonal cocktails are organized into eight medical classifications, featuring a robust non-alcoholic selection crafted for intentional well-being, reports Modern
Ritual Zero Proof Launches Non-Alcoholic RTD Cocktails
The non-alcoholic beverage category in the United States has exploded, growing its retail sales value by a staggering 31% CAGR over the past five years, according to Diageo .
Top 3 Non-Alcoholic Drink Mixers & RTDs for Sober Curious Lifestyles
Nearly two in three (65%) Gen Zers plan to drink less alcohol in 2025, signaling a seismic shift in social drinking habits.
Non-Alcoholic Drinks Are Booming, Reshaping Social Drinking
The Wine Group, an alcohol industry giant, just acquired St.
Alcohol-free bars are rewriting social drinking culture for a generation.
At Getaway, a stylish bar in Greenpoint, Brooklyn, cocktails are priced at $13, but not a single drop of alcohol is served.
Beyond Sobriety: The Non-Alcoholic Beverage Market Demands More Than Just No Alcohol
The non-alcoholic beverage market is rapidly maturing, demanding complex flavor profiles and functional benefits beyond just the absence of alcohol. Brands must innovate to offer sophisticated experiences that rival alcoholic counterparts.
7 Innovative Zero-Proof Cocktails with Creative Flavors for 2026
Explore the top 7 innovative zero-proof cocktails making a splash in 2026, offering complex and satisfying non-alcoholic options. This guide is for discerning drinkers seeking creative flavors and sophisticated compositions.
The 4 Best Non-Alcoholic Spirits and Mixers for Mocktails in 2024
Explore the best non-alcoholic spirits and mixers for mocktails in 2024, offering complex and satisfying options for mindful drinking. Elevate your home bar with high-quality, flavorful alternatives.