Drinks
Explore a world of beverages, from artisanal cocktails to healthy smoothies and everything in between.
Gen Z Daycap Trend Creates New On-Premise Cocktail Opportunity
Recent data shows Gen Z adults are increasingly shifting alcohol consumption to earlier, daytime occasions, known as the 'daycap trend.' This presents a significant new opportunity for on-premise venues and beverage brands.
Pre-Mixed Cocktail Sales Surge, Reshaping On-Premise Market
Alcoholic ready-to-drink (RTD) beverage sales have grown by over a third in two years, signaling a major shift in the on-premise market and consumer drinking habits worldwide.
Masters Azalea Cocktail: Your Guide to the Iconic Drink
The Masters Azalea Cocktail is the signature drink of the Augusta National tournament, as iconic as the green jacket itself. Learn how to make this refreshing taste of tradition at home.
US Alcohol Sales Decline as Consumers Shift to RTDs, Non-Alcoholics
New data reveals a significant decline in U.S. alcohol sales for March, signaling a major consumer shift towards ready-to-drink (RTD) and non-alcoholic beverages driven by wellness and convenience.
Mash Madness Drink Competition Reveals Winners and Top Beverage Trends
The 10th annual Mash Madness drink competition crowned Altered Species Brewing Co., Ironwood Steakhouse, and Perch as winners, revealing key beverage trends. This year saw record participation and a significant economic impact for Sioux Falls.
Functional RTD Cocktails See Growth as Consumer Habits Change
The market for non-alcoholic functional RTD cocktails is rapidly expanding as new brands launch innovative products nationwide. This growth is driven by evolving consumer preferences for wellness-oriented beverages and a shift away from traditional spirits.
NOOT Launches Functional RTD Non-Alcoholic Cocktails at Sprouts
The non-alcoholic beverage market is evolving beyond simple substitutes. A new category of functional RTD non-alcoholic cocktails is emerging, promising mood enhancement and mental focus without the alcohol.
Women-Led RTD Cocktail Brands Launch Innovative New Flavors
Women-led RTD cocktail brands are making waves with innovative new flavors and a commitment to quality. This movement reflects a significant shift in the ready-to-drink market, driven by evolving consumer demands.
New Upscale Cocktail Lounges Shake Up City Nightlife Nationwide
New upscale cocktail lounges are shaking up city nightlife across the nation, with openings in Chicago and Columbus and existing bars gaining international acclaim. This trend signals a shift towards more intimate, conversation-focused experiences emphasizing craft cocktails and refined atmospheres.
Experiential Drinking Revival Sparks Global Cocktail Menu Innovations
A global cocktail trend is emerging as bars revive creative, maximalist experiences. New menus and immersive events are emphasizing unique flavors and theatrical presentation.
Spritz-Style Drinks See Rising Popularity on Spring Menus
As warm weather returns, spritz-style drinks are taking over patios and social gatherings. We explore the data-backed trend and the innovative new brands shaking up the classic cocktail.
Eagle Park Brewing Acquires SoulBoxer, Expands into Canned Cocktails
Milwaukee's Eagle Park Brewing & Distilling has acquired SoulBoxer Cocktail Co., marking a significant expansion into the ready-to-drink market. This deal brings SoulBoxer's classic cocktails to cans and paves the way for future non-alcoholic and THC-infused offerings.
Dallas Cocktail Bar The Mitchell Closes Amid Real Estate Sale
After more than a decade of service, downtown Dallas cocktail bar The Mitchell is closing its doors. The move highlights growing real estate pressures impacting established venues.
Cocktail Maximalism and Zero-Proof Drinks Shape Modern Bar Scene
The modern bar scene is being shaped by two powerful, opposing forces: the over-the-top indulgence of cocktail maximalism and the mindful sophistication of zero-proof beverages.
Eagle Park Brewing Acquires SoulBoxer Cocktail Co.
Eagle Park Brewing & Distilling has acquired SoulBoxer Cocktail Co., uniting two Milwaukee beverage companies and marking a strategic expansion into the booming ready-to-drink cocktail sector. This move positions Eagle Park for diversification into new product innovations, including non-alcoholic and THC-infused offerings.
Mocktails and Non-Alcoholic Drinks Rise as Consumer Health Focus Grows
The rising popularity of mocktails and non-alcoholic drinks is reshaping menus and product offerings, reflecting a global consumer shift toward health and wellness. This trend is prompting significant changes across the beverage industry.
India's Cocktail Scene Expands Beyond Major Cities, Competitions Show
India's cocktail scene is rapidly expanding beyond major metros, with new talent and high-end venues emerging in Tier-2 cities. This shift is driven by evolving consumer tastes and a demand for immersive experiences.
Zero-proof beverages and non-alcoholic cocktails market trends grow
The non-alcoholic beverage market, often dismissed as a passing trend, was already an $818.
Elevating Fall Cocktails: Ingredients & Mixology for Autumn
Forget the pumpkin spice latte: top bartenders are now sharing herbal and high-proof drink recipes as their ultimate in-between season cocktails, marking a shift in autumn's drink landscape.
Savory Cocktails Lead Emerging Bar Trends
Bartenders are now incorporating ingredients like pickle brine directly into cocktails, a stark departure from classic sweet and sour profiles.
Sober Curious Movement Fuels Rise of Alcohol-Free Drinks
In New Hampshire, sales of non-alcoholic beverages at state liquor and wine outlets skyrocketed from $41,914 to $607,693 in just one year, between 2025 and 2026, according to Business NH Magazine .
South Korea's youth embrace premium alcoholic drinks
Total domestic alcohol shipments in South Korea fell to 2.
Salty cocktails are shaking up drink menus with new trends
At The Salty Siren, a trendy New York City bar, their 'Sea Breeze Martini'—a concoction featuring olive brine and a sea salt rim—has unexpectedly become their top-selling cocktail.
Cocktail Culture Transforms: Bars Adapt to Shifting Social Habits
In early 2025, while 34 percent of Americans reported socializing earlier in the evening, new establishments like Old Haywood Filling Station were still launching, signaling a complex shift in how and
US Open's Honey Deuce Cocktail Continues to Draw Crowds
Last year alone, nearly three-quarters of a million Honey Deuce cocktails were sold at the US Open, each priced at $23, according to USA Today .
Creators of Death & Co. Open New Cocktail Concept in Seattle
Despite being billed as the first Seattle outpost of New York's famed Death & Co.
Local bars embrace latest seasonal non-alcoholic Halloween cocktail trends
This Halloween, one Brooklyn bar expects 40% of its seasonal cocktail sales from its new 'Spirit-Free Spooktacular' menu, a stark jump from last year's 10%.
Jupiter 2026 Drinks Awards Set Local Beverage Trends
A new non-alcoholic speakeasy, 'The Sober Siren,' unexpectedly swept three major categories at the Best Of Jupiter 2026 Drinks awards, signaling a seismic shift in local preferences.
Top 5 Bourbon Cocktails Ranked by Complexity and Flavor
A perfectly executed Old Fashioned, with just three ingredients beyond the bourbon, can reveal more layers of flavor than a ten-ingredient concoction, challenging common perceptions of cocktail comple
Guide to Slushie Machines for Frozen Drinks
Boozy slushies can be ready in just 9 minutes with the Ninja Slushi XL, halving typical freezing times for home entertaining.